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Contact: Brian Bartes
(734) 254-9970
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Kansas City, Missouri (October 1, 1999) -- The great thing about learning how to "Work Less, Make More®" is that you get to have your cake and eat it too. When you focus on your brilliance, when you put your talents to the tasks that really matter, when you add value at every opportunity, when you prioritize and delegate properly; you inevitably make more money. The "Work Less, Make More®" strategies will put you back in the driver's seat -- and your personal life, your business life, and your financial life will all improve.

Jennifer White, executive success coach, speaker, and author of the new book "Work Less, Make More®" (John Wiley & Sons, October 1999), teaches you how to implement these proven strategies that have helped thousands of people find what they've been looking for -- more time to live life, more time away from the office, and yes, more money.

White says that once you learn how to work less -- and become more productive in the process -- you will absolutely earn more money. If you focus on the high-impact, revenue-producing projects, says White, and become even better at letting go of those mundane, unimportant, time-consuming tasks, you will start to think like an executive, act like an executive, and function like an executive -- then you'll earn like an executive.

"The great thing about earning more money is that it forces you to be worth that much," says White. "You see, we all have it in our heads what someone who earns $100,000 or $250,000 a year is like. How they think, how they act, who they are. When you force yourself to play that game of being worth more, you suddenly become more. You change how you act, what you think, and who you are."

Here are some of Jennifer's proven strategies for making more money in theyear ahead:

1. Be the best.

When you're the best at what you do, you decide how much you work and how much you'll get paid... if you know how good you really are. So this year, focus all your passion and attention on getting even better at what you do -- and not some empty promise, "I'm going to do better." Be intense about mastering your craft. Only then can you follow Step Two.

2. Ask for more money.

If you want to make more money, it's time to ask for more money. The easiest way to generate high income is to simply ask for it -- right now. Don't start giving excuses. Most people White coaches dramatically increase their income by asking for a raise from their employer or raising their prices.

3. Focus on results, not on how much time it takes.

That means you must kick what White calls the entitlement mentality. Just because it took you 48 hours to do a project doesn't mean it's worth anything. If you want to generate more results and more income, you must do one of three things this year for your company or your clients:

  1. help them make more money,
  2. help them save time, and
  3. help them save money.

If you can do any of these three things, you'll add bottomline value and you'll be able to increase your own income.

4. Start building a financial reserve -- now!

Having money in the bank gives you confidence. It allows you to have more choices. Not having a reserve of money forces you to focus on survival. "Work Less, Make More®" is not about surviving, it's about living. The only way to be able to take the risks you need to take to earn more money is to have something to fall back on -- and that's a financial reserve. So put money in the bank right now. No matter how many bills you have, start saving money today. And watch that consumer debt. Stop spending until you can get back on your financial track and build your reserve.

5. Give your money away.

It seems like an oxymoron but it's not. When you give money away -- even a few dollars -- you start to feel abundant, as if there is enough money in the world for you and for someone else. And that's how you attract even more money into your life. So give freely and joyfully this year. Then sit back and watch what happens.

It's hard to put a number on your worth -- most of us are too humble or simply don't know how to determine what salary we are actually worth. But, if you're ready to "Work Less, Make More®" in the new century ahead, you have to develop the attitude, "I'm worth it!" Attitude -- believing you are what you make -- is a big part of success. People who have lots of money know they are worth it. So, start believing in yourself and follow Jennifer White's "Work Less, Make More®" strategies, and you will make more money in the new millennium.

ABOUT THE AUTHOR: A former corporate executive and small business owner, Jennifer White was one of the world's most sought-after success coaches before passing away suddenly in 2001. She was the founder of JWC Group, now based in Plymouth, Michigan, and her company continues to provide success coaching nationwide to individuals and groups. She is the author of the book "Work Less, Make More" (John Wiley & Sons, 1999), which is available at www.worklessmakemore.com, or through your local bookstore. To learn more about JWC Group, visit  www.worklessmakemore.com, or call JWC Group's office at (734) 254-9970.


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